Innovative Travel Content from Popular Cathay Pacific Destinations
I conceptualised and created the on-going ‘Original Travel Series’ for Cathay Pacific. The series features high-quality travel content focussed on different travel passion point. I developed different formats such as ‘Animal Universe’, ‘Food Itinerary’ and ‘Spirit of Hong Kong‘. The series features a range of talent from professional presenters to Cathay’s very own cabin crew. I personally directed the content all over the world and worked with local crews to create the films.