Unique Social Content to Promote Hong Kong’s Wine and Dine Festival
Hong Kong Tourism Board launched its annual Wine and Dine Festival. I created several social films that look at various perspectives of Hong Kong’s food and beverage. From inventive dishes that transform classics to energetic nightlife and dining with a harbour view.
I directed unique videos for the different experiences. From gorgeous cooking films to videos that feel like you are navigating throughout the fragrant city.
Each video had a unique version for different social media platforms that took advantage of each platform’s technology. The videos were also played in all of the city’s MTR stations through dual digital panel versions that played around with the two screen format.
